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Social Media Coordinator - St. Loius, MO

Quick Facts
Company Name:Handi-Craft Company
Location:St. Loius, MO
Employment Type:Full Time
Category:Marketing
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Description

Social Media Coordinator

JOB DESCRIPTION

 

General Description

The Social Media Coordinator will be responsible for working with the Online Marketing Manager to help create, implement, and maintain social media channels and third party content tools for a globally-known line of infant feeding products from the Handi-Craft Company. This role is also responsible for coordinating, distributing, and monitoring content and products through influencers and bloggers. This position will also assist the marketing team in campaign development, SEO keyword research, campaign results measurement, content calendar maintenance, and email marketing.

 Responsibilities

  • Collaborate with creative and PR team on marketing campaigns for social platforms
  • Work with bloggers and influencers to coordinate content distribution and outreach
  • Help maintain and measure results of third party user-generated-content platforms
  • Assist Customer Service in maintaining and monitoring brand presence and brand voice in social community
  • Additional support to the marketing team including: implementing contests, giveaways, promotions, and third party content distribution tools
  • May require some travel to trade shows and events

 Requirements

  • Minimum 2 years experience working in digital/social marketing
  • Excellent written and verbal communication skills
  • Staying on top of digital marketing best practices, trends and third party tools
  • Working knowledge of SEO best practices and keyword research
  • Ability to prioritize and manage multiple projects and deadlines
  • Knowledge of promotional email campaign best practices a plus
  • BA in Journalism, Communications or Marketing (or related field experience)


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